Why Outdoor Living Contractors Are Expanding into Custom Lighting—and How to Get Started

Outdoor living contractors are continually seeking innovative ways to enhance their service offerings and boost profitability. One lucrative avenue is the integration of custom outdoor lighting into their projects. By incorporating tailored lighting solutions, contractors can elevate the ambiance of outdoor spaces, meet the growing homeowner demand for illuminated landscapes, and significantly increase their revenue streams. 

The Growing Demand for Outdoor Lighting 

The market for outdoor lighting has seen substantial growth in recent years. According to Grand View Research, the global outdoor lighting market was valued at approximately $17.06 billion in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 9.4% from 2025 to 2030.This surge is driven by homeowners' increasing interest in enhancing their outdoor living spaces with functional and aesthetic lighting solutions. 

Benefits of Adding Custom Lighting to Your Services 

1. Increased Project Value and Client Satisfaction: Integrating custom lighting can transform standard outdoor areas into captivating spaces, enhancing the overall appeal and functionality. This not only elevates client satisfaction but also allows contractors to command higher project prices. 

1. Competitive Differentiation: Offering specialized lighting services sets contractors apart from competitors who may not provide such enhancements, positioning them as comprehensive solution providers in the outdoor living industry. 

1. Enhanced Safety and Security: Well-planned outdoor lighting improves visibility, reducing the risk of accidents and deterring potential intruders. This added safety feature is a compelling selling point for homeowners. 

Steps to Get Started with Custom Outdoor Lighting 

1. Partner with a Reputable Supplier: Collaborate with established suppliers like YardBright to access a wide range of high-quality lighting products. Here at YardBright, we offer an extensive selection of low voltage lights, transformers, and accessories suitable for various outdoor applications. Browse our top-selling products of all time via www.yardbright.com  

1. Educate Yourself and Your Team: Gain proficiency in lighting design principles, installation techniques, and the latest technologies. This knowledge ensures the delivery of professional and efficient services to clients. When you partner wih YardBright, we’ll help provide extra resources to elevate your knowledge and services.  

1. Showcase Your Work: Develop a portfolio highlighting past projects that feature custom lighting. High-quality visuals and testimonials can effectively demonstrate the transformative impact of your lighting solutions to potential clients. 

1. Offer Comprehensive Packages: Bundle lighting services with other outdoor living solutions to provide clients with cohesive and convenient packages, enhancing the overall value proposition. 

By embracing custom outdoor lighting, contractors not only meet the evolving preferences of homeowners but also unlock new revenue opportunities. This strategic addition to service offerings can lead to increased client satisfaction, competitive advantage, and business growth. Get started today by registering here and connecting with our team!